Data protection
This privacy policy applies to data processing by Etalon Vert GmbH. Delitzscher Str. 9, 40789 Monheim am Rhein
Managing Director: Sebastian Büttenbender & Sebastian Hess
Protecting your privacy is very important to us. Below we provide detailed information about how we handle your data:
1. ACCESS DATA AND HOSTING
You can visit our websites without providing any personal information. Each time a webpage is accessed, the web server automatically saves a so-called server log file, which z.BThe server logs contain the name of the requested file, your IP address, the date and time of access, the amount of data transferred, and the requesting provider (access data), and document the access. We use this information solely to improve our services and to ensure the smooth operation of our online shop, and it does not allow any conclusions to be drawn about your identity. This serves our legitimate interests, which, in accordance with Art. 6 Para. 1 Sentence 1 lit. f GDPR, override your interests, in the correct presentation of our services. All access data is deleted no later than seven days after the end of your visit to our website.
1.1 HOSTING
Third-party hosting services: As part of processing on our behalf, a third-party provider performs the services of hosting and displaying the website for us. This serves our legitimate interests, which outweigh any conflicting interests, in the correct presentation of our offerings. All data collected during the use of this website or via forms provided in the online shop, as described below, is processed on their servers. Processing on other servers only takes place within the scope described here. This service provider is located in Germany and therefore within the European Economic Area.
1.2 Content Delivery Network
To reduce loading times, we use a Content Delivery Network (CDN) for some of our services. This service delivers content, z.BLarge media files are delivered via regionally distributed servers of external CDN providers. Therefore, access data is processed on these providers' servers. Our service providers act as data processors on our behalf. If you have any questions about our service providers and the basis of our cooperation with them, please contact us using the contact details provided in this privacy policy.
Our service providers are located in these countries: USA
There is no adequacy decision from the European Commission for these countries.
Our collaboration with you is based on these guarantees: Standard data protection clauses of the European Commission
2. DATA PROCESSING FOR CONTRACT EXECUTION, CONTACTING AND WHEN OPENING A CUSTOMER ACCOUNT
We collect personal data when you provide it to us in connection with your order or when you contact us (z.BYou may provide us with personal data (e.g., via contact form or email) or voluntarily when opening a customer account. Required fields are marked as such because we absolutely need this data to process your order, your inquiry, or to open your customer account. Without this information, you cannot complete your order, open an account, or send your inquiry. The specific data collected is evident from the respective input forms.We use the data you provide in accordance with Article 6 Paragraph 1 Sentence 1 Letter b GDPR for contract processing and handling your inquiries. After complete contract processing or deletion of your customer account, your data will be restricted from further processing and deleted after the statutory retention periods under tax and commercial law have expired, unless you have expressly consented to further use of your data or we reserve the right to use your data beyond this scope, which is permitted by law and about which we inform you in this statement. You can delete your customer account at any time, either by sending a message to the contact address provided below or by using the corresponding function in your customer account.
3. DATA TRANSFER
3.1 DATA PROCESSING FOR THE PURPOSE OF FILLING SHIPPING
For the purpose of fulfilling the contract in accordance with Art. 6 para. 1 sentence 1 lit. b GDPR, we will pass on your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods.
3.2 DATA PROCESSING FOR THE PURPOSE OF PAYMENT PROCESSING
Depending on the payment method selected, we will forward the data necessary for processing the payment transaction to our technical service providers, who act as data processors on our behalf, or to the commissioned credit institutions or the selected payment service provider, insofar as this is necessary for processing the payment. This serves the purpose of fulfilling the contract pursuant to Art. 6 para. 1 sentence 1 lit. b GDPR. In some cases, the payment service providers collect the data required for processing the payment themselves, e.g., on their own website or via technical integration in the ordering process. In this respect, the data protection policy of the respective payment service provider applies.
If you have any questions about our payment processing partners and the basis of our cooperation with them, please contact us using the contact details provided in this privacy policy.
3.3 DATA PROCESSING FOR PURPOSE OF FRAUD PREVENTION AND OPTIMIZATION OF OUR PAYMENT PROCESSES
Where appropriate, we provide our service providers with additional data, which they, together with the data necessary for processing the payment, will use as our data processors for the purposes of fraud prevention and optimizing our payment processes (z.BWe use your data for purposes such as invoicing, processing disputed payments, and supporting our accounting. This is done in accordance with Article 6(1)(f) GDPR to protect our legitimate interests, which, after weighing the interests involved, override your interests, in safeguarding ourselves against fraud and in efficient payment management.
4. EMAIL NEWSLETTERS AND POST ADVERTISING
EMAIL ADVERTISING WITH NEWSLETTER SIGN-UP
Email advertising with newsletter registration and your right to object: On our website, we offer you the opportunity to subscribe to a newsletter. To prevent errors in data entry or data misuse, we use the so-called double opt-in procedure. We send an email with a link to confirm your registration. If you do not confirm your registration within 48 hours, your information will be blocked and automatically deleted after one month. Only when you click this confirmation link will your email address be added to our mailing list. The processing of your electronic contact data is based solely on your consent (Article 6 Paragraph 1 Letter a GDPR).By registering, you consent to our collection and processing of the customer master data and information about your purchasing behavior stored in your customer account. Based on this information, we will send you personalized advertising in the form of a newsletter. This newsletter is published regularly and informs you about new products, promotions and discounts, as well as opportunities to win prizes. If we receive your email address in connection with the sale of goods or services and you have not objected, we reserve the right, based on Section 7 Paragraph 3 of the German Unfair Competition Act (UWG), to regularly send you offers for similar products from our range via email. This serves our legitimate interest in advertising to our customers, which outweighs your interests in this context. You can object to this use of your email address at any time by contacting us using the contact details provided below or by clicking the unsubscribe link in the promotional email.
We use the Klaviyo service provided by Klaviyo Inc., 225 Franklin St, Floor 10, Boston, MA 02110, USA, to send our newsletters. The processing of your data stored during newsletter registration (email address, name if applicable, IP address, date and time of registration) may also take place in the USA. According to the European Court of Justice, the USA currently does not provide an adequate level of data protection.
Klaviyo uses so-called standard contractual clauses pursuant to Art. 46 para. 2 and 3 GDPR as the basis for processing or transferring data to countries outside the EU (https://eur-lex.europa.eu/eli/dec_impl/2021/914/oj?locale=deThese clauses commit Klaviyo to complying with EU data protection standards when processing your data, even if the data is transferred to, processed, and stored in third countries such as the USA. You can find more information on Klaviyo's website at [link to Klaviyo website]. https://www.klaviyo.com/legal/data-processing-agreement and https://www.klaviyo.com/legal/privacy/privacy-notice
The newsletter is sent on our behalf by a service provider to whom we pass on your email address for this purpose. Please note that we analyze your user behavior when sending the newsletter. We use tracking pixels to collect standard information on open and click-through rates for newsletter issues. You can unsubscribe from the newsletter at any time. We provide a corresponding link at the end of every promotional email for this purpose. You can also contact us at the following email address: hey@etalon-vert.com, to request information about or the deletion of your data. Data that has been stored with us for other purposes (z.BEmail addresses collected during the purchase process remain unaffected. Your withdrawal of consent does not affect the lawfulness of the processing of your data for the respective purpose based on your consent prior to its withdrawal. Postal advertising and your right to object: We also reserve the right to use your first and last name and postal address for our own advertising purposes. z.B...for sending you interesting offers and information about our products by postal mail. This serves our legitimate interest in contacting our customers for advertising purposes, which outweighs your interests in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR. The mailings are carried out on our behalf by a service provider, to whom we transfer your data for this purpose.You can object to the storage and use of your data for these purposes at any time by sending a message to the contact details described below.
5. DATA USE IN PAYMENT PROCESSING
IDENTITY AND CREDIT CHECK WHEN SELECTING KLARNA PAYMENT SERVICES
If you choose Klarna's payment services, we ask for your consent, pursuant to Article 6(1)(a) of the GDPR, to transfer the data necessary for processing the payment and for identity and credit checks to Klarna. In Germany, credit reference agencies listed in Klarna's privacy policy may be used for identity and credit checks. Klarna uses the information obtained about the statistical probability of payment default to make a balanced decision regarding the establishment, execution, or termination of the contractual relationship. You can withdraw your consent at any time by contacting us using the contact details below. This may result in us no longer being able to offer you certain payment options. You can also withdraw your consent to this use of your personal data directly with Klarna at any time.
6. EMAIL AND FORMS FOR CUSTOMER SERVICE
6.1 Ticketing system Zendesk
We use the Zendesk ticketing system, a customer service platform provided by Zendesk Inc., 989 Market Street #300, San Francisco, CA 94102, to process customer inquiries. For this purpose, necessary data such as... z.BWe collect your name, first name, postal address, telephone number, and email address via our website in order to respond to your information needs. Zendesk is a certified participant in the so-called "Privacy Shield Framework" and therefore meets the minimum requirements for legally compliant data processing. You can find more information about data processing by Zendesk in Zendesk's privacy policy at [link to Zendesk privacy policy]. http://www.zendesk.com/company/privacyIf you have any questions, you can also contact Zendesk's data protection officer directly: privacy@zendesk.com SoweWhen you contact us by email or via the form on our website, we use the personal data you provide only to process your specific request. The data you provide will be treated confidentially. The data you provide and the message history with our service desk will be stored for follow-up questions and future contact. The processing of the data entered into the contact form is based on your consent (Art. 6 para. 1 lit. a GDPR). We have concluded a data processing agreement with Zendesk and fully comply with the strict requirements of the German data protection authorities when using Zendesk.
6.2 Typeform contact form
We use Typeform from TYPEFORM SL, C/Bac de Roda, 163 (Local), 08018 Barcelona, Spain (Typeform) for our contact forms. This allows us to provide you with an easy way to contact us.
For this purpose, we pass on the following personal data to Typeform:
E-mail address
[First name]
[Last name]
[Phone number]
Required fields are marked with an *.
Typeform is the recipient of your personal data and acts as a data processor for us. The processing of the data specified in this section is neither legally nor contractually required. Without your consent and the transmission of your personal data, we cannot provide you with a contact form.However, you can also contact us at the email address provided above/below. The data will be stored solely for the purpose of forwarding and responding to your inquiries. The required fields are used to process your request and answer your inquiry.
In addition, Typeform collects the following personal data using cookies: information about your device (IP address, device information, operating system, browser settings). Furthermore, usage data such as the date and time you used the contact form is collected. Typeform requires this data to ensure the contact form is displayed correctly and functions properly. This is in accordance with Typeform's legitimate interest (Art. 6 para. 1 lit. f GDPR) and serves the purpose of contract fulfillment (Art. 6 para. 1 lit. b GDPR). Further information can be found at: https://help.typeform.com/hc/en-us/articles/360029581691-What-happens-to-my-data
Further information on options for objecting to and removing Typeform products can be found at: https://admin.typeform.com/to/dwk6gt
The legal basis for this processing is your consent pursuant to Art. 6 para. 1 lit. a GDPR. You can withdraw your consent to the processing of your personal data at any time. Withdrawal can be made via the contact options provided. Your data will be processed for as long as a corresponding consent exists. Withdrawing your consent does not affect the lawfulness of the processing carried out before the withdrawal.
7. COOKIES AND WEB ANALYTICS
To make your visit to our website more attractive and to enable the use of certain functions, to display suitable products, or for market research, we use so-called cookies on various pages. This serves our legitimate interests, which outweigh your interests, in an optimized presentation of our offerings in accordance with Art. 6 Para. 1 Sentence 1 lit. f GDPR. Cookies are small text files that are automatically stored on your device. Some of the cookies we use are deleted after the end of your browser session, i.e., after you close your browser (session cookies). Other cookies remain on your device and allow us to recognize your browser on your next visit (persistent cookies). You can find information about the storage duration in the overview in your web browser's cookie settings. You can configure your browser to inform you about the setting of cookies and decide individually whether to accept them, or to exclude the acceptance of cookies in certain cases or in general. Each browser differs in how it manages cookie settings. This is described in the help menu of each browser, which explains how to change your cookie settings. You can find this information for the respective browsers at the following links:
Internet Explorer™: http://windows.microsoft.com/de-DE/windows-vista/Block-or-allow-cookies
Safari™: https://support.apple.com/kb/ph21411?locale=de_DE
Chrome™: http://support.google.com/chrome/bin/answer.py?hl=de&hlrm=en&answer=95647
Firefox™ https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Opera™ : http://help.opera.com/Windows/10.20/de/cookies.html
If you do not accept cookies, the functionality of our website may be limited. Use of Google (Universal) Analytics for web analytics: This website uses Google (Universal) Analytics, a web analytics service provided by Google LLC (www.google.deThis serves to protect our overriding legitimate interests in an optimized presentation of our offer in accordance with Art. 6 para. 1 sentence 1 lit. f GDPR.Google (Universal) Analytics uses methods that enable analysis of your website usage, such as cookies. The information automatically collected about your use of this website is generally transmitted to and stored on a Google server in the USA. By activating IP anonymization on this website, your IP address is shortened before transmission within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The anonymized IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. The data collected in this context will be deleted once the purpose for its collection has been fulfilled and we have ceased using Google Analytics. Google LLC is headquartered in the USA and is certified under the EU-US Privacy Shield. A current certificate can be viewed at [link to Google's certificate]. here This information can be viewed. Based on this agreement between the USA and the European Commission, the latter has determined that companies certified under the Privacy Shield provide an adequate level of data protection. You can prevent Google from collecting and processing data generated by the cookie and related to your use of the website (including your IP address) by downloading and installing the browser plugin available at the following link: http://tools.google.com/dlpage/gaoptout?hl=de
8.1 Cookiebot Consent Management Platform
On our website, we use a plugin from Acris to inform you about the cookies and other technologies we use, and to obtain, manage, and document your consent, where required, to the processing of your personal data by these technologies. This is necessary, in accordance with Article 6(1)(c) GDPR, to fulfill our legal obligation under Article 7(1) GDPR to be able to demonstrate your consent to the processing of your personal data. The EU Cookie Policy Pro plugin is offered by Acris E-Commerce GmbH. At Pfenningberg 60, 4040 Linz, Austria, which processes your data on our behalf.
After you submit your cookie consent on our website, the Cookiebot web server stores your anonymized IP address, the date and time of your consent, browser information, the URL from which the consent was sent, information about your consent preferences, and an anonymous random key. A cookie is also set that contains the information about your consent preferences and the key. Your data will be deleted after twelve months unless you have expressly consented to further use of your data in accordance with Article 6 Paragraph 1 Sentence 1 Letter a GDPR, or unless we reserve the right to use your data beyond this period, which is legally permitted and about which we inform you in this declaration.
8. USE OF COOKIES AND OTHER TECHNOLOGIES FOR WEB ANALYSIS AND ADVERTISING PURPOSES
If you have given your consent in accordance with Article 6(1)(a) GDPR, we use the following cookies and other third-party technologies on our website. The data collected in this context will be deleted once the purpose for which it was collected has ceased and we have discontinued using the respective technology. You can withdraw your consent at any time with effect for the future. Further information on your options for withdrawing your consent can be found in the section "Cookies and other technologies".Further information, including the basis of our cooperation with each provider, can be found under the individual technologies. If you have any questions about the providers and the basis of our cooperation with them, please contact us using the contact details provided in this privacy policy.
8.1 USE OF GOOGLE SERVICES
We use the following technologies from Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). The information about your use of our website that is automatically collected by Google technologies is generally transmitted to and stored on a server of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation is based on standard contractual clauses for data protection issued by the European Commission. If your IP address is collected via Google technologies, it will be shortened before being stored on Google's servers by activating IP anonymization. Only in exceptional cases will the full IP address be transmitted to a Google server and shortened there. Unless otherwise stated for the individual technologies, data processing is based on a joint controllership agreement pursuant to Article 26 GDPR. You can find further information about data processing by Google in the [link to Google's privacy policy]. Google's privacy policy.
GOOGLE ANALYTICS
For website analysis purposes, Google Analytics automatically collects and stores data (IP address, time of visit, device and browser information, and information about your use of our website), from which user profiles are created using pseudonyms. Cookies may be used for this purpose. Your IP address is generally not combined with other Google data. Data processing is based on a data processing agreement with Google.
For the purpose of optimizing the marketing of our website, we have Data sharing settings for "Google products and services" This is activated. This allows Google to access the data collected and processed by Google Analytics and subsequently use it to improve Google services. The data sharing with Google under these data sharing settings is based on an additional agreement between data controllers. We have no control over the subsequent data processing by Google.
We also use the extension function of Google Analytics to create and conduct tests. Google Optimize.
For web analytics and advertising purposes, the extension function of Google Analytics is used to collect the so-called... DoubleClick cookie This allows your browser to be recognized when you visit other websites. Google will use this information to compile reports on website activity and to provide other services related to website usage.
Google Tag Manager
We use "Google Tag Manager" on our website, a service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter referred to as "Google"). Google Tag Manager allows us, as marketers, to manage website tags via a single interface. The Google Tag Manager tool, which implements the tags, is a cookieless domain and does not itself collect any personal data.Google Tag Manager triggers other tags, which may in turn collect data. Google Tag Manager does not access this data. If deactivation has been performed at the domain or cookie level, it remains in effect for all tracking tags implemented with Google Tag Manager. Google has certified its compliance with the EU-US Privacy Shield Framework. This means Google is committed to adhering to the standards and regulations of European data protection law. Further information can be found in the following linked entry:https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active Third-party provider information: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001. Further information on data protection can be found on the following Google websites: Privacy Policy: http://www.google.de/intl/de/policies/privacy FAQ Google Tag Manager: https://www.google.com/intl/de/tagmanager/faq.html Google Tag Manager Terms of Service: https://www.google.com/intl/de/tagmanager/use-policy.html
GOOGLE ADSENSE
Our website uses Google AdSense to market advertising space for third-party providers. These ads are displayed to you at various locations on this website. The so-called DoubleClick cookie enables the display of interest-based advertising by collecting and processing data (IP address, time of visit, device and browser information, and information about your use of our website) and automatically assigning a pseudonymous UserID, which helps determine your interests based on visits to this and other websites.
GOOGLE ADS
For advertising purposes in Google search results and on third-party websites, the so-called Google is used when you visit our website. Remarketing A cookie is set that automatically enables interest-based advertising by collecting and processing data (IP address, time of visit, device and browser information, and information about your use of our website) using a pseudonymous cookie ID and based on the pages you visit. Further data processing only takes place if you have activated the "personalized advertising" setting in your Google account. If you are logged into Google during your visit to our website, Google uses your data together with Google Analytics data to create and define target audience lists for cross-device remarketing.
We use Google Ads for website analysis and event tracking. Conversion Tracking Your subsequent usage behavior if you arrived at our website via a Google Ads advertisement. Cookies may be used for this purpose, and data (IP address, time of visit, device and browser information, as well as information about your use of our website based on events we define, such as...) may be collected. z.B. . Visiting a website or subscribing to a newsletter) are recorded, from which user profiles are created using pseudonyms.
GOOGLE MAPS
For the visual display of geographical information, Google Maps collects data about your use of the map functions, in particular your IP address and location data, transmits this data to Google, and Google then processes it. We have no influence on this subsequent data processing.
GOOGLE FONTS
To ensure consistent display of content on our website, the script code "Google Fonts" collects data (IP address, time of visit, device and browser information), transmits it to Google and then processes it.We have no influence on this subsequent data processing.
YOUTUBE VIDEO PLUGIN
To integrate third-party content, data (IP address, time of visit, device and browser information) is collected via the YouTube video plugin in the extended privacy mode we use, transmitted to Google and subsequently processed by Google, only if you play a video.
8.2 USE OF MICROSOFT SERVICES FOR WEB ANALYSIS AND ADVERTISING PURPOSES
We use the following technologies from Microsoft Ireland Operations Ltd., One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland (“Microsoft”). Data processing is based on a joint controllership agreement pursuant to Article 26 GDPR. The information about your use of our website that is automatically collected by Microsoft technologies is generally transferred to and stored on a server of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation is based on standard contractual clauses for data protection issued by the European Commission. You can find further information about data processing by Microsoft in the [link to Microsoft's privacy policy]. Microsoft's privacy policy.
MICROSOFT ADVERTISING
For advertising purposes in Bing, Yahoo and MSN search results, as well as on third-party websites, the so-called Microsoft Advertising is used when you visit our website. Remarketing A cookie is set that automatically enables interest-based advertising through the collection and processing of data (IP address, time of visit, device and browser information, and information about your use of our website) and by means of a pseudonymous cookie ID and based on the pages you have visited.
We use Microsoft Advertising for website analytics and event tracking. Universal Event Tracking (UET) Your subsequent usage behavior if you accessed our website via a Microsoft Advertising ad. Cookies may be used for this purpose, and data (IP address, time of visit, device and browser information, as well as information about your use of our website based on events we define, such as...) may be collected. z.B(e.g., website visits or newsletter subscriptions) are recorded, and user profiles are created from this data using pseudonyms. If your internet-enabled devices are linked to your Microsoft account and you have not deactivated the "Interest-based advertising" setting in your Microsoft account, Microsoft can generate reports on usage behavior (especially cross-device user numbers), even if you switch devices, so-called "cross-device tracking." We do not process any personal data in this context; we only receive statistics generated by Microsoft UET.
8.3 USE OF FACEBOOK SERVICES
USE OF FACEBOOK PIXEL
We use the Facebook Pixel within the framework of the technologies described below. Facebook Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland (“Facebook”). The Facebook Pixel collects data (IP address, time of visit, device and browser information, and information about your use of our website based on events we define, such as…) z.B. (e.g., visiting a website or subscribing to a newsletter) automatically collected and stored, from which user profiles are created using pseudonyms.Furthermore, as part of the so-called extended data matching process, information is hashed and stored for matching purposes, which can be used to identify individuals (z.B(Names, email addresses, and telephone numbers). When you visit our website, the Facebook Pixel automatically sets a cookie that uses a pseudonymous cookie ID to recognize your browser when you visit other websites. Facebook will combine this information with other data from your Facebook account and use it to compile reports on website activity and to provide other services related to website usage, in particular personalized and group-based advertising.
The information about your use of our website that is automatically collected by Facebook technologies is generally transmitted to and stored on a server of Facebook, Inc., 1601 Willow Road, Menlo Park, California 94025, USA. The European Commission has not issued an adequacy decision for the USA. Insofar as the data transfer to the USA falls under our responsibility, our cooperation is based on standard data protection clauses issued by the European Commission. Further information about data processing by Facebook can be found in Facebook's privacy policy. Facebook.
FACEBOOK ANALYTICS
Facebook Analytics uses data collected via the Facebook Pixel to generate statistics on visitor activity on our website. This data processing is based on a data processing agreement with Facebook. The analysis of this data serves to optimize the presentation and marketing of our website.
FACEBOOK ADS
We advertise this website on Facebook and other platforms using Facebook Ads. We determine the parameters of each advertising campaign. Facebook is responsible for the precise implementation, in particular the decision regarding the placement of ads for individual users. Unless otherwise stated for the specific technologies, data processing is based on an agreement between joint controllers pursuant to Article 26 GDPR. This joint controllership is limited to the collection of data and its transmission to Facebook Ireland. Subsequent data processing by Facebook Ireland is not covered by this agreement.
Based on the statistics about visitor activity on our website generated via Facebook Pixel, we operate via Facebook Custom Audience Group-based advertising on Facebook, by determining the characteristics of the respective target group. This is done as part of the extended data matching process used to determine the respective target group (s.o.) Facebook acts as our data processor.
Based on the pseudonymous cookie ID set by the Facebook Pixel and the data collected about your usage behavior on our website, we operate via Facebook Pixel Remarketing Personalized advertising.
Via Facebook Pixel Conversions For web analytics and event tracking, we measure your subsequent user behavior if you have reached our website via a Facebook Ads advertisement. This data processing is based on a data processing agreement with Facebook.
8.4 OTHER PROVIDERS OF WEB ANALYTICS AND ONLINE MARKETING SERVICES
USE OF PINTEREST TAG FOR WEB ANALYSIS AND ADVERTISING PURPOSES
For web analytics and advertising purposes on Pinterest and on third-party websites, technologies from [company name] are used when you visit our website. Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland (“Pinterest”) automatically through the collection and processing of data (IP address, time of visit, device and browser information, and information about your use of our website based on events we have defined, such as z.B(e.g., website visit or newsletter subscription) and, using a pseudonymous cookie ID and based on the pages you visit, enables interest-based advertising. Usage profiles are created from the collected data using pseudonyms. Pinterest will combine this information with other data from your Pinterest account and use it to compile reports on website activity and to provide other services related to website usage. We have no influence on the data processing by Pinterest and only receive statistics generated based on the Pinterest tag. This allows us to measure your subsequent usage behavior for website analysis and event tracking if you have reached our website via a Pinterest advertisement. The information automatically collected by Pinterest is generally transferred to and stored on a server of Pinterest, Inc., 505 Brannan St., San Francisco, CA 94107, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation is based on standard data protection clauses of the European Commission. Data processing is carried out on the basis of a joint controllership agreement pursuant to Article 26 GDPR.
USE OF THE VIMEO VIDEO PLUGIN TO EMBRACE THIRD-PARTY CONTENT
Third-party content is integrated via the video plugin from Vimeo Vimeo LLC, 555 West 18th Street, New York, NY 10011, USA (“Vimeo”) collects data (IP address, time of visit, device and browser information), transmits it to Vimeo, and Vimeo then processes it. This data processing is based on a joint controllership agreement pursuant to Article 26 of the GDPR. Google Analytics is automatically integrated into the Vimeo video plugin. For the purpose of website analysis, Google Analytics automatically collects and stores data (IP address, time of visit, device and browser information, and information about your use of our website), from which user profiles are created using pseudonyms. Cookies may be used for this purpose. Google Analytics is a service provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). The information automatically collected by Google about your use of our website is generally transmitted to and stored on a server of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Your IP address is shortened before being stored on Google's servers by activating IP anonymization. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. We have no influence on or access to data processing by Vimeo, including the settings and results of Google Analytics. The European Commission has not issued an adequacy decision for the USA. Our cooperation is based on standard data protection clauses of the European Commission.
9. SOCIAL MEDIA
9.1 Social plugins from Facebook, Twitter, Instagram, Pinterest, Whatsapp
Our website uses social media buttons from social networks. These are simply embedded as HTML links, so no connection is established with the servers of the respective provider when you visit our website. Clicking on one of the buttons will open the website of the respective social network in a new browser window. There you can z.B. click the Like or Share button.
9.2 OUR ONLINE PRESENCE ON FACEBOOK, TWITTER, INSTAGRAM, YOUTUBE, PINTEREST, LINKEDIN
If you have given your consent to the respective social media operator in accordance with Art. 6 para. 1 sentence 1 lit. a GDPR, your data will be automatically collected and stored when you visit our online presence on the aforementioned social media platforms for market research and advertising purposes. Pseudonymous user profiles will be created from this data. These profiles can be used to z.BTo display advertisements both on and off the platforms that are likely to match your interests. Cookies are generally used for this purpose. For detailed information on how the respective social media provider processes and uses your data, as well as contact options and your rights and settings for protecting your privacy, please refer to the providers' privacy policies linked below. Should you require further assistance, please feel free to contact us.
Facebook This is a service provided by Facebook Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland (“Facebook Ireland”). The information automatically collected by Facebook Ireland about your use of our online presence on Facebook is generally transferred to and stored on a server of Facebook, Inc., 1601 Willow Road, Menlo Park, California 94025, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation is based on standard data protection clauses issued by the European Commission. Data processing in connection with visits to a Facebook fan page is based on a joint controllership agreement pursuant to Article 26 GDPR. Further information (information on Insights data) can be found [here/on this page]. here.
X is an offer from X International Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland (“X”). The of Information automatically collected about your use of our online presence on Twitter is generally transmitted to and stored on a server of Twitter, Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation is based on standard data protection clauses issued by the European Commission.
Instagram This is a service provided by Facebook Ireland Ltd., 4 Grand Canal Square, Dublin 2, Ireland (“Facebook Ireland”). The information automatically collected by Facebook Ireland about your use of our online presence on Instagram is generally transferred to and stored on a server of Facebook, Inc., 1601 Willow Road, Menlo Park, California 94025, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation is based on standard data protection clauses issued by the European Commission. Data processing in connection with visiting an Instagram fan page is based on a joint controllership agreement pursuant to Article 26 GDPR.Further information (information about Insights data) can be found here. here.
YouTube This is a service provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (“Google”). The information automatically collected by Google about your use of our online presence on YouTube is generally transmitted to and stored on a server of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation is based on standard data protection clauses issued by the European Commission.
Pinterest This is a service provided by Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland (“Pinterest”). Information about your use of our online presence on Pinterest, which is automatically collected by Pinterest, is generally transmitted to and stored on a server of Pinterest, Inc., 505 Brannan St., San Francisco, CA 94107, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation is based on standard data protection clauses issued by the European Commission.
LinkedIn This is a service provided by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland (“LinkedIn”). Information automatically collected by LinkedIn about your use of our online presence on LinkedIn is generally transferred to and stored on a server of LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA. The European Commission has not issued an adequacy decision for the USA. Our cooperation is based on standard data protection clauses issued by the European Commission.
10. CONTACT OPTIONS AND YOUR RIGHTS
As an affected party, you have the following rights:
- pursuant to Article 15 GDPR, the right to request information about your personal data processed by us to the extent specified therein;
- pursuant to Article 16 GDPR, the right to request the immediate rectification of inaccurate or incomplete personal data concerning you that we hold;
- pursuant to Article 17 GDPR, the right to request the erasure of your personal data stored by us, unless further processing is necessary.
- to exercise the right to freedom of expression and information;
- to fulfill a legal obligation;
- for reasons of public interest or
- is necessary for the establishment, exercise or defense of legal claims;
- pursuant to Article 18 GDPR, the right to request the restriction of the processing of your personal data, insofar as
- the accuracy of the data is disputed by you;
- the processing is unlawful, but you object to its deletion;
- we no longer need the data, but you require it for the establishment, exercise or defense of legal claims or
- You have objected to the processing pursuant to Article 21 GDPR;
- pursuant to Article 20 GDPR, the right to receive your personal data which you have provided to us in a structured, commonly used and machine-readable format or to request its transmission to another controller;
- the right to lodge a complaint with a supervisory authority pursuant to Article 77 GDPR.
As a rule, you can contact the supervisory authority at your usual place of residence or work, or at our company headquarters.
If you have any questions regarding the collection, processing or use of your personal data, for information, correction, blocking or deletion of data, as well as for the revocation of granted consent or objection to a specific use of data, please contact us directly using the contact details in our legal notice.
11. CHANGES AND UPDATES
We reserve the right to amend the privacy policy to adapt it to changes in the service and data processing, or to changes in the legal situation.
12. Right of objection
To the extent that we process personal data as explained above to protect our overriding legitimate interests within the framework of a balancing of interests, you may object to this processing with effect for the future. If the processing is for direct marketing purposes, you may exercise this right at any time as described above. If the processing is for other purposes, you only have a right to object if there are grounds relating to your particular situation.
After you exercise your right to object, we will no longer process your personal data for these purposes unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves the establishment, exercise or defense of legal claims.
This does not apply if the processing is for direct marketing purposes. In that case, we will no longer process your personal data for this purpose.